Tata Motor’s microvan Tata Magic crosses 3 lakh sales mark, which is quite a record for the popular last mile transport vehicle. Tata Magic presently holds 85% share of the small utility vehicle market. This small vehicle can be used for utility purposes such as carrying goods, while it can be successfully used as a small passenger transport vehicle too. According to Tata Motors, the Tata Magic comes with a vision to contribute towards the Smart Cities program by providing an all weather proof, stylish, four wheeler; which is also a safe and comfortable passenger carrier. This car comes better on emission.
Commenting on the occasion of Tata Magic crossing 3 lakh mark Mr. Ravi Pisharody, who is the Executive Director of Commercial Vehicle Business Unit, Tata Motors, has said, “Today, with the achievement of 3,00,000 sales mark of the Tata Magic, we yet again, confidently testify the value and trust we offer to our customers. The Magic’s success is a testimony to our engineering excellence and strong customer orientation. With a market share of over 85%, Tata Magic has revolutionized the last mile passenger transport segment. We are proud and humbled by the immense support and trust provided by our customers which has helped us reach this milestone. With the largest and strong growing network in place, a continuous slew of upgrades, new launches and specific marketing interventions, we continue to be the dominant player and make huge strides in the Small Commercial Vehicle Industry.”