‘A fresh city concept for Europe,’ reads the tagline on the Tata Pixel’s website for the European market. The Pixel has been in news for a while and has been received with much attention in England for it front wheels that pivot at 105 degrees. It’s the innovation which sets the Pixel apart and other than its manoeuvrability the hatch comes with scissor doors and for the European market it comes with a combined cycle fuel economy of 3.4 litres/100km. Tata is aggressively advertising the ‘Zero Turn Drive’ and the ‘Low Carbon Footprint and High Fuel Efficiency’ of the Pixel to attract the environment friendly European consumer.
According to Tata Motors Managing Director, Prakash Telang, the Tata Megapixel “is the result of the progress we have made on the Pixel.” It is no secret that the Megapixel would eventually make it into production and the fact that Tata Motors keeps on showing it at major international auto shows is proof enough. The Megapixel was earlier shown at the Geneva Motor Show and has now been showcased at the Goodwood Festival of Speed. The Megapixel concept, a range-extended electric vehicle made its UK debut at Goodwood and it is known that a production version of the Pixel would make it to Europe instead of the proposed European version of the Tata Nano.
The show stopper for Tata Motors at the Geneva Motor Show is the Megapixel concept. The Megapixel is a range-extended electric vehicle with CO2 emissions as low as 22g/km and the manufacturer claims the concept has a potential for 282mpg. While the Pixel has a 3 cylinder turbo diesel engine, the Megapixel is driven by four electric motors, one mounted in each wheel. The electric motors are powered by a 13kWh lithium-ion phosphate battery pack that helps gives the Megapixel an electric range of 87kms. When electric power is about to finish, a 30bhp, 325cc, single cylinder petrol motor comes in and extends the range to over 900kms and the concept can reach a maximum speed of 110kmph.
Tata Motor’s showstopper at Auto Expo 2012 we will be the Tata Pixel concept which is based on the Nano platform. The Pixel was seen for the first time earlier this year at the Geneva Motor Show. Tata plans to get the Pixel into production in two years’ time and the Tata Pixel will be equipped with both petrol and diesel engines and will feature the same rear engine configuration as the Nano hatchback.