Toyota Kirloskar Motor launches Toyota Parts Connect to facilitate Sale of Genuine Spare Parts & Accessories through online channel.
* 1st Original Equipment Manufacturer in Indian Auto Industry to undertake this initiative.
Bangalore, 13 Aug 2015: Toyota Kirloskar Motor Private Limited (TKM) today announced the launch of an online portal www.toyotapartsconnect.in to facilitate the distribution of its genuine spare parts and genuine accessories to the retail market. This channel will additionally support the regular distribution channel which was started as a pilot early this year in Bangalore. Toyota’s core competency of lean inventory management & Just in Time has been adopted while developing this channel to deliver Toyota Genuine Spare Parts & accessories at the customer’s doorstep. It gives Toyota the edge to reach out to more and more customers with best quality products. TKM currently supplies spare parts twice a day to all the metro cities with an
efficient supply system & logistics network. Toyota is one of the best in the industry with around 98.5% supply rate of spare parts.
Initially around 400 Toyota genuine spare parts such as brake pads, clutch plates, wiper blades, oil filters, air filters in addition to around 30 Toyota genuine accessories will be sold through the online channel by the parts distributors. With www.toyotapartsconnect.in, Toyota aims to take its customer service to the next level facilitating the use of Toyota genuine spare parts anywhere and anytime at user’s own convenience. In the first phase of launch, this service will be available in Bangalore and later will be expanded to other cities.
Commenting on the announcement, Mr. Shekar Viswanathan – Vice Chairman & Whole-time Director said, “We are very keen to spearhead this unique initiative of launching the digital platform for our customers, which is a first of its kind in the industry. This additional distribution channel reinforces our commitment towards being the leader in customer satisfaction and safety therefore enhancing our customer delight. Indian digital commerce is growing at a fast pace with the rapid penetration of internet access and increasing shift to smartphones, tablets & laptops. Toyota strongly believes in bringing newness to its products & services continuously incorporating customer feedback and addressing the changing customer requirements. In the first phase, customers across Bangalore will now be able to shop for all their Toyota car and care needs with ease and convenience of the digital platform. We will be expanding this to the other cities in due course.”
The key USPs of this portal is ease of finding a part with varied & extensive search options, multiple check points to choose the right parts and selecting the nearest Toyota authorized dealer/distributor for delivery of spare parts or accessories. We have also incorporated the basic parts fitment instruction manual for key parts which can be viewed by customers who have purchased the spare parts. This is one of the key initiatives in fulfilling our commitment towards ensuring safety of our customers.
Now you can buy Toyota Genuine Spare Parts & Accessories with the click of a mouse and have it delivered at your doorstep from the nearest Toyota authorized dealer.